DETROIT, Jan. 9,
2017 – For Hyundai Motor America, the 2017 auto show season marks the
beginning of an exciting new era, beginning with the Detroit International
Auto Show. Hyundai is showcasing three new eco-focused models: the 2017
Ioniq Electric, Ioniq Hybrid and Ioniq Plug-in Hybrid Electric, in
addition to the Elantra Sport released in the fall of 2016. The Ioniq
Hybrid and Electric will be available to consumers in the first quarter of
2017 and the Ioniq Plug-in Hybrid will be available in the third quarter
of 2017.
“IONIQ will attract an entirely new group of eco- and efficiency-oriented
buyers in the U.S. market,” said Mike O’Brien, vice president of
Corporate, Product and Digital Planning, Hyundai Motor America. “With
outstanding powertrain flexibility, design, connectivity, and advanced
technologies, IONIQ meets the needs of a large and growing group of buyers
needing a highly efficient, low-emissions vehicle without compromise to
their daily lifestyles.”
Further, with the NFL playoffs in full swing, Hyundai is proud of our
second year as an official sponsor of the National Football League. We
will again be leveraging this exciting sponsorship by offering NAIAS
attendees the opportunity to win sweepstakes prizes and engage in several
in-booth activations. Topping everything off will be the chance for
attendees to win a new 2017 Hyundai Ioniq Hybrid Limited.
